Krampus events are springing up around the US – raising the question of why? What draws Americans to this figure indigenous to the Alpine regions of Austria, Bavaria, and southern Germany?
The answer lies most obviously in the human need for ritual – that is, events organized on a calendrical or ‘natural’ rhythm that thus bypass the increasingly insistent presence of holidays controlled (and often created) by corporate interests. While not created by corporations, Christmas certainly seems to have been hijacked by them. In his book about the Krampus as an integral part of “the old, dark Christmas,” Al Ridenour points out that this commercialism may be a particular problem for those Americans “who came of age in the rebellious punk-rock era.” For this generation, the ‘savage’ Krampus “seems to express the requisite countercultural contempt for the Coca-Cola guzzling, bloated patriarch of all that is consumerist and parental.”[i] Krampus represents a darker seam of US culture, one that seeks a form of ‘authenticity’ in the face of a stultifying consumerism—a dark counterpoint to artificial light.
